Domain Authority Definition

Domain authority definition.

Domain authority definition. Da domain authority is a ranking score introduced by moz which describes the relevance of a website for a particular subject area. The higher the domain authority of a site is the higher rank search engines give it. Domain authority emerged from google pagerank practices and now gets analyzed by various firms and vendors in seo and page ranking services.

The domain authority also referred to as thought leadership of a website describes its relevance for a specific subject area or industry. It can be compared to page rank an algorithm developed by google. Domain authority indicates the strength and the site s relation to the industry or subject.

The relevance of domain authority on. Domain authority is the term used to describe how highly a website s content is to rank on google based upon the domain s overall quality. Therefore a domain authority is considered to show users consistency in managing and using the domain.

It is the core valuation of how much value is in that particular domain url. A domain authority score ranges from one to 100 with higher scores corresponding to a greater ability to rank. Domain authority da is a search engine ranking score developed by moz that predicts how likely a website is to rank on search engine result pages serps.

Generally this seo factor is determined by the number of links or external reference domains that point to the web page in question. It s a search engine ranking score developed by moz to give an overview of likely site performance. Domain authority measures how well a particular domain page will rank absent any other critical factors like content and rich media.

What is domain authority definition. The longer and more active the activities in a domain the better and higher the domain authority points. After google deprecated and then stopped publishing pagerank da became one of the go to replacements.